Millions of Americans rely on over-the-counter (OTC) medicines as an accessible and effective solution for commonly occurring conditions. Below you will find draft Twitter and Facebook posts focused on the findings and conclusions of an independent study conducted by IRI to estimate and document the value created by OTC medicines to the United States. We hope you can incorporate these messages into your organization’s editorial calendars. If you have any questions, please contact Allegra Bartscherer.
Caption: Every $1 spent on OTC medicines saves the U.S. healthcare system more than $7. That saves $146 billion annually and that makes for a healthier healthcare system. Learn more at overthecountervalue.org #otcvalue @CHPA
Caption: There are other treatment options besides going to the doctor. OTC medicines can save consumers and their families uncomfortable waiting room time for minor ailments. Learn more at overthecountervalue.org #otcvalue @CHPA
Caption: Don’t waste your day feeling sick. Consumers benefit from treating their symptoms related to the common cold, allergies, body pain, stomach issues, and skin inflammation. Learn more at overthecountervalue.org #otcvalue @CHPA